Mission of the ATN Bangla UK is to improve the quality of life of the people, by people we mean the entire embodiment of our stakeholders; we serve by providing meaningful contents that inform, involve and inspire, and in so doing, we will ensure our values and principles incorporate the following standard:

make better and stronger local connections;

foster participatory relationships with the entire embodiment of our stakeholders;

provide compelling, substantive and appealing programmes;

utilise technology and technique to further innovations;

make financially prudent and accountable decisions;

pursue mutually beneficial partnerships in public and private sectors;

acquire, create and own contents that support distinctive quality services;

attain parity and manifest diversity and

make ourselves available across the communities and across the United Kingdom and other European countries.